Mercury may be dead at 3pm today

[Exitspeed]

http://www.autoblog.com/2010/06/02/report-mercurys-demise-coming-at-3-pm-est/

Shouldn't be a surprise to anyone. You can tell Ford gave up on the brand. This is the first time (in history??) that it doesn't have any brand specific vehicles.

It's too bad they didn't follow through with their plan they announced a few years ago. To turn Mercury into a all hybrid, luxury oriented brand. I think that would have been smart. But maybe judging by the limp sales of the Lexus HS maybe it wasn't a good idea and that's why they didn't follow through.

[BR3W CITY]

ya but a nicer hybrid version of the escape would've been legit

[Exitspeed]

Mercury is Officially DEAD! They are going to expand Lincoln. Hopefully with RWD Sedans so they can truly be competitive.

http://www.autoblog.com/2010/06/02/ford-kills-mercury-to-expand-lincoln/

[88Nightmare]

ya but a nicer hybrid version of the escape would've been legit

and it was. It's called the Mercury Mariner hybrid lol

[BR3W CITY]

Really? Didn't realize that, guess I never really seen/payed attention to it. Guess its not really a memorable car haha.

[88Nightmare]

don't know what would make it any less "memorable" of a car than the Escape hybrid. Exactly the same platform but with a different front clip, badges, and interior.

http://www.mercuryvehicles.com/mariner/technology.asp

http://lmgtfy.com/?q=mercury+mariner+hybrid

[Slow Joe]

The official letter from Ford: http://www.ford.com/doc/20100602_customer_letter.pdf

Personally I think this will open up funds within Ford to make better cars, and expand their product line.

Realistically Mercury cars were nicer than Fords only for the fact that you had more standard options. Other than that, they were identical other than a few little body trim changes.

Bon Voyage Mercury!

Now everyone look out for some big ass rebates! :rolf

[xxsn0blindxx]

It's too bad Ford never made the investments to develop the brand. I would have liked to have seen Ford do what GM is doing with Buick and spin them off to a focused premium brand. The problem is Lincoln hasn't developed the cachet that Cadillac has so there isn't a lot of market between Ford and Lincoln.

[DRK]

The Capri cried a little yesterday

[william schlosser]

My marauder is also very sad.

[Al]

I wonder what my grandma is going to buy next time?

[pjturkey]

Sad to see Merc go.....Always loved Gassered early-60's Comets, chopped '49-'50 Merc's, Cyclone spoilers, and late 60's Cougars.

[pjturkey]

Sad to see Merc go.....Always loved Gassered early-60's Comets, chopped '49-'50 Merc's, Cyclone spoilers, and late 60's Cougars.


forgot to include these:

http://farm4.static.flickr.com/3009/2952436117_5c89a0122e.jpg

http://www.the-rumbler.com/ratday2k3/lowhudson2.jpg

http://www.dragtimes.com/images/10988-1970-Mercury-Cyclone.jpg

R.I.P. Mercury :-(

[easytoremember]

when I get some money,
I tell ya what i'd do.
I'd go downtown.
buy a Cadlillac or 2.... yea do

[OxmanWI]

They need to bring back a Mark coupe, that would be sweeeet!